Wednesday
Jan262011
have you heard the news?
Wednesday, January 26, 2011 at 12:49 AM matchbook launched today!! I'm delighted and proud to call Fallon and Katie (her illustrations are the best thing since a bellini at Harry's Bar) my teammates, and there is no one in the world I'd rather have embarked on this venture with than Kate. She makes 3am conference calls a delight! I look forward to designing monthly issues, brimming with everything we love, from letterpress to lela rose to 50 classics for your closet. Well, now you know where I've been hiding:) Here are a few of my favorite snippets from our premier issue, but you simply must see for yourself!












Reader Comments (25)
so excited for matchbook mag's launch today! CONGRATS -- it is such an accomplishment! i thoroughly enjoyed it!! and, i cannot wait for issue #2 (such a pleasant surprise that it is so soon!). i hope that you are enjoying your bottle of bubbly!!!
xo,
joAnn
love the magazine!!
These images are amazing! Thank you for sharing! I'm off to check it out for myself now!
It looks amazing! Congrats to all involved.
Congrats, it is FABULOUS! I've been devouring it all morning...you ladies did an amazing job.
I can't wait to check it out! all you girls have been working so hard!
xo
Kirby
YAY!!! love it!
I am in love!! This is the loveliest, and I mean, loveliest magazine I have ever been honored to read. Thank you so very much for your hard work. Would it be permissable if I posted your "What is a Matchbook Girl" image on my blog with a link to your magazine?
I'm madly in love with all the images I've seen here! Somehow I know I won't be very productive today at work...I'll be too busy poring over the new Matchbook Mag!
I readd it on a rainy day in London and I LOVED IT. When is the next one out? Oh my goodness it is SO BEAUTIFUL. Thank you and millions of congratulations!
LOVE IT! I have to admit I was holding my breath as I've been disappointed in the past with on-line magazines but yours really takes the cake. Congrats! I linked to it today: http://stellaholiday.blogspot.com/2011/01/cupcake-cafe.html xo
I've read it from cover to cover and it is DIVINE!! Congratulations to you all!
THANK YOU ALL for your sweet sweet comments! And you are most certainly welcome to use images and post away! In fact, we encourage it:)
xoxox, Jane
Thank you, Jane. I keep reading the issue over and over again. I am sooooo in love with this magazine and with you gals. Oh my goodness!!!
LOVE EVERY SINGLE PAGE!!! Cheers to the Matchbox team!!
Oops! MatchBOOK!!
Super exciting! Can't wait to page through! Congrats!
I told Katie I think this is just perfection- kudos to you ladies for a job well done!
"She makes 3AM conference calls a delight!"
jane, you kill me :)
xx
So so so so so so so excited : ) : ) : )
Jane,
What a fabulous magazine! I have read magazines far and wide for many years but I have to say Matchbook is my all time favorite! If you ever decide to do a print option (like lonny) I would order each one to keep and savor for years to come. Well done!
Susan
Jane, you should be so proud. When I went through the premiere issue, I said to myself, "this is easily the best digital magazine I've ever read." Bravo to the moon and back again!
THANK YOU THANK YOU THANK YOU all... your comments really mean so much!! xox
Just checked out the magazine and I'm totally blown away by the quality and quantity of information you present. I love it!
LOVE this! It's all so classic, and darling, and Kate Spadey. Congrats on your first issue! It's simply lovely.